MADE WITH GOOD SH*T

Our Preservation Philosophy

When it comes to preservation, we look to cultures that prioritize longevity, balance, and clean living, and the Japanese have been setting that standard for centuries.


In Japan, ingredients are chosen with intention, not excess. Minimal processing, deep respect for sourcing, and harmony with the body are part of everyday life (and yes, it’s one reason Japan is home to so many centenarians).


That philosophy led us to organically sourced soybean amino acids from Japan.

This ingredient is not soy protein, not an allergen, and not processed the way soy typically is in the U.S.


Instead, it’s a non-protein amino acid refined with precision and care, widely used in Japanese skincare for its gentle, stabilizing properties.

Used at less than 1%, it quietly does its job — keeping our wipes fresh, safe, and mold-free without harsh preservatives or unnecessary ingredients.


Its role is purely functional — helping maintain product safety without irritating skin or disrupting sensitive areas.

More about Soybean Amino Acid (<1%)

Organically derived • Japan-sourced

Our wipes are preserved with a gentle, non-protein amino acid derived from organically grown soybeans in Japan. Used in trace amounts (less than 1%), this ingredient helps keep wipes fresh, stable, and free from mold and microbial growth.

It is not soy protein, not allergenic, and does not function as a food allergen. Instead, it’s a topical, plant-derived amino acid widely used in Japanese skincare for its stability and skin-friendly properties.

Why we use it:

  • Helps prevent microbial growth in moist, water-based wipes
  • Supports shelf stability without harsh preservatives
  • Gentle enough for sensitive skin
  • Used intentionally at <1% — only what’s needed, nothing extra

Because wipes are water-based, every wet wipe requires an antimicrobial system. We intentionally chose one of the cleanest, most gentle options available, and we source it organically from Japan — just as we source our purified water from New Zealand.

We go out of our way to source from the best regions in the world so we can create the cleanest, safest wipes possible.

WE ARE BETTER

100% BAMBOO FIBERS

100% BAMBOO FIBERS

BIODEGRADABLE & COMPOSTABLE

BIODEGRADABLE & COMPOSTABLE

CERTIFIED Cruelty-Free

CERTIFIED Cruelty-Free

INFUSED WITH PRUFIED NZ WATER

INFUSED WITH PRUFIED NZ WATER

FRAGRANCE & ALCOHOL FREE

FRAGRANCE & ALCOHOL FREE

NO SULFATES, PARABENS, OR Formaldehyde

NO SULFATES, PARABENS, OR Formaldehyde

Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
Dermatologist-Approved for Humans + Planet.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
NO PLASTIC FILLERS. EVER.
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME
DO NOT FLUSH ME

NAKED WIPES FAQ

ARE THESE SAFE FOR NEWBORNS?


Yes.

They’re fragrance-free, alcohol-free, dermatologist-tested, and gentle enough for newborn skin from day one

ARE THEY SAFE FOR ADULT SKIN TOO?


Yes.

They’re gentle enough for babies and effective enough for grown-ups. Skin is skin.

ARE THEY SAFE FOR SENSITIVE SKIN?


Yes.

They’re hypoallergenic and made with a minimal, plant-based formula designed to cleanse without irritation, stinging, or dryness.

CAN I USE THESE ON MY BABY’S FACE AND HANDS?


Absolutely.

They’re safe for butts, faces, hands, necks, and all the little folds in between.

DO THEY CONTAIN FRAGRANCE OR ALCOHOL?


No.

They’re completely fragrance-free and alcohol-free — no masking scents, no unnecessary irritants.

WILL THESE DRY OUT MY BABY’S SKIN?


Nope.

The formula is hydrating and soothing, helping skin stay soft and comfortable after every wipe.

CAN I USE THESE EVERY DAY?


Yes.

They’re designed for frequent, everyday use — including diaper changes, quick cleanups, and on-the-go messes.

ARE THESE THE SAME AS DISINFECTING WIPES?

No — and that’s intentional.

They’re cleansing wipes, not chemical disinfectants, so they clean without leaving harsh residue on skin.

ARE THEY FLUSHABLE?

No. Please don’t flush them.

Our wipes are durable, effective, and designed for skin — not plumbing. Dispose of used wipes in the trash.

CAN I THROW THIS IN MY COMPOST?

Yes — the wipes themselves are compostable.

However, DO NOT compost wipes that contain fecal matter or bodily fluids. For hygiene and safety reasons, any wipe used for diaper changes or heavy messes should be disposed of in the trash instead.

CAN I THROW THIS IN THE TRASH?

Also, Absolutely.

If composting isn’t an option, tossing it in the trash is perfectly fine. We support realistic sustainability.

IS THE PACKAGING RECYCLABLE?

Yes.

The outer packaging and sticker lid is recyclable. We recommend checking your local recycling guidelines to make sure it’s accepted in your area.